Howdy. I’m a copywriter based in Austin, Texas. I make brands more interesting.
INTRO
Currently, I’m the Senior Copywriter for Beardbrand. I’ve also written for Caldara + Lab and the Virginia Beach SPCA. Scroll down to see my greatest hits or click here to learn more about me.
WORK WORK WORK WORK WORK…
Email Marketing
01
Is email dying? Click the link to find out!
Content Marketing
02
Toeing the ultra-fine line between having a personality and meeting Google’s algorithm updates.
Fragrances
03
Fragrance descriptions.
Products
04
Product descriptions and packaging.
Periodicals
05
Free bathroom decor for the clientele.
Direct Mail
06
Because no one sends post cards from their European vacays anymore.
07
Video
Video scripts and me talking very, very quickly.
08
Music
I also write songs and make records. They are making me rich .003 cents at a time.
RÉSUMÉ
Quick-witted copywriter with 5+ years of experience specializing in email, digital, SEO, content, and e-commerce.
ABOUT
WHAT I’VE DONE
Beardbrand | Austin, TX
Senior Copywriter, 2021 – present / Copywriter, 2019 – 2021
Operating as a one-man copywriting department, I work collaboratively with the Art Director, Growth Marketer, and Founder on any and every project that has words (which is all of them).
Turned email marketing into a brand strength, accounting for up to 43% of attributed revenue.
Have only been outdone by Condé Nast in producing high-SEO-ranking men's grooming content.
Virginia Beach SPCA | Virginia Beach, VA
Communications & Marketing Manager, 2017 – 2019
Produced all written content for the Virginia Beach SPCA and managed all media appearances.
Got a lot of dogs and cats adopted. A few rabbits, too.
Old Dominion University | Norfolk, VA
Assistant Director for Residence Education, 2015 – 2017
Residence Hall Director, 2013 – 2015
I know what you’re thinking. This isn’t a writing job. You’re not wrong… but it was a masterclass for developing an empathetic understanding of people from an incredibly diverse array of backgrounds and how to communicate effectively across a multitude of demographics.
Stony Brook University | Stony Brook, NY
Residence Hall Director, 2009 – 2012
Same as above, but at a different university, in a different state, with a wildly different student population.
Download my full résumé here.
Caldera + Lab
CLIENTS
Long Island University – C.W. Post Campus | Brookville, NY
Bachelor of Science in Accounting, May 2008
Master of Business Administration, May 2009
EDUCATION